Agents are the new search engine - a majority of people are starting to get recommendations and answers from them. So asking this is like asking "what is the benefit of making any resource more available to search engines?"
The answer is discoverability. which is pretty critical for any business
I've heard CTOs saying they don't consider buying any product that is not AI agent friendly. Which means they must come with AI skills, MCP Servers and so on that agents can use it to do stuff. You may not like it, but that's almost certainly going to be the future.
Behind an agent is a human that might use the product. I think customers/consumers will demand that their personal/subscription agent can access the product.
As someone that works for a company that gets a 100% score on ax-check, all the effort I've put into making it accessible for agents has not 10xed the growth numbers like I was told it would.
The Ai growth looks more like the very-long-term 2% (technically productivity growth from innovation), avoid assuming the hypesters are even close to accurate in their predictions
agents are becoming the de facto standard interface for everything, whether you like it or not, so it depends on the intent you have for a project, or "product" as OP phrased it, which has a more contextual implication that the intent is to get others to buy it
The initial step of the scan looks at homepage content to try to figure out where to navigate next, it's getting confused by all the different products linked. Will fix this!
which URL is it? it's kind of a deep assumption since we're evaluating on ease-of-navigation from the homepage, and looking for /llms.txt etc. but there should be a way for me to add support
How do you think about enabling fully agentic onboarding without proper human identification? It feels like any rate limiting would be pretty easy to get around.
Each product is different (how much does it cost to serve a marginal user, how risky is it). But generally I think allowing ephemeral accounts like Cloudflare, or serving simulated/static accounts before a human claim can both work.
For a lot of products it can just be an extension of the free tier I think too.
The mcp audit at https://anc.dev/ covers all flavors of mcp, including the recently launched webmcp. Remediation prompts, accessible equally by agents and humans, can help close any gaps. Usually one-shot, unless your site is crazy complicated.
The answer is discoverability. which is pretty critical for any business
For a lot of products it can just be an extension of the free tier I think too.