Ask HN: Why do people trust ChatGPT with their money but not transparent algos?

I'm building a holistic financial guidance platform and getting mixed signals about how people actually want to interact with AI.

We decided not to use AI to build the custom investment portfolios. We use deterministic algorithms because we need control and predictability. A hallucination in a portfolio allocation is a non-starter for us.

The app shows users our underlying estimates and gives context for the math. We only use GenAI to generate the text explaining why the portfolio fits them.

Here is the weird part.

We're seeing a trust gap. Users find the transparent, logic-based advice interesting, but they hesitate to act. Yet these same users tell us they often ask ChatGPT for financial advice, even while admitting they know they should be skeptical of it.

It feels like people prefer a confident "black box" over a transparent "glass box" that shows its work.

We've tried bridging this by keeping it non-custodial (we don't touch the money) and sticking to blue-chip ETFs, but I'm trying to figure out the psychological block here.

Separately, we're building an agentic system to analyze user accounts and suggest specific financial planning actions like tax loss harvesting, but I'm hesitant to lean too hard into the AI label if it scares people.

My question for this crowd: Are you fine with AI running your money if the UX is good? Or do you genuinely prefer a traditional, transparent algorithmic approach? What would actually get you to pull the trigger on a trade?

(Platform is https://www.FulfilledWealth.co if you want to check the approach)

2 points | by mattglossop 21 hours ago

3 comments

  • ungreased0675 21 hours ago
    You may be seeing the difference between people being told they should act and people who are ready to act but need advice (asking ChatGPT).
    • mattglossop 19 hours ago
      Fair, especially because in most of the scenarios where I've seen people go through the app it's because I've brought them on there myself in some capacity vs them just finding it organically.
    • workworkwork71 20 hours ago
      The aspirational vs motivated user. It's like people being told they need to go to the gym by the sales person vs the person who gets up at 6am to just work out.
  • esperent 21 hours ago
    This is an advertisement for some investment app masquerading as a "concerned question".

    If it wasn't an ad, it wouldn't have a link at the bottom.

  • fragmede 19 hours ago
    transference of trust. Users already know ChatGPT, and so the ones that are already trusting it with whatever, also trusting it with stock prediction isn't as big a leap as with a new service that they don't (yet) trust.
    • mattglossop 19 hours ago
      Yea that makes sense. Just frustrating/confusing as whenever prospective/current users mention the use of ChatGPT, they almost always cage their answers by saying something like "I know I need to double-check what it says" or whatever.

      I figured since we were recommended ETFs that are managed by names people recognize, that's where the transference of trust would come in for us.